Facebook & Instagram Ads
Your Customers Are Scrolling. Are They Seeing You?
With over 2 billion daily users, Facebook and Instagram are where your customers hang out. But most businesses waste money on boosted posts and “meh” creative that no one clicks on. That’s where we come in.
What’s Included:
The Problem
- You’ve boosted posts but didn’t get leads
- You don’t know who to target
- You’re spending money without seeing results
How We Solve It:
We build strategic, full-funnel ad campaigns that stop the scroll, drive action, and keep you top of mind—even after someone clicks away.
Find the Right People
Audience Targeting
We use advanced targeting to make sure your ads reach buyers, not just browsers.
- Custom audiences (location, interests, behaviors)
- Lookalike audiences built from your best customers
- Retargeting ads that bring people back
Stop the Scroll
Ad Creative & Copy
Scroll-stopping graphics, videos, and copy that speak directly to your ideal customer.
- High-converting ad copy written to connect
- Visuals that pop in the feed
- Ongoing A/B testing to find what works
Maximize ROI
Optimization
We monitor and tweak campaigns to reduce your cost per lead and increase your return.
- Daily performance analysis
- Smart budget & bid strategies
- Conversion tracking so you see what’s actually working
Not Sure Where to Start?
Let’s talk about your goals, your budget, and what kind of growth is possible. Whether you’re ready for full-service management or want to learn how to do it yourself, we’ve got a plan that works.
Google Ads
Show Up When They’re Searching
Your customers aren’t just scrolling—they’re searching. Google Ads are the fastest way to get in front of people who are actively looking for what you offer. But one wrong setting, and your budget’s toast.
What’s Included:
The Problem
- You’re not showing up when people search
- You’ve tried Google Ads but wasted money
- You’re not sure what keywords to use or how to track ROI
How We Solve It:
We create precision-targeted search campaigns that match what your customers are actually typing into Google. No fluff—just real, qualified traffic.
Target Buyer Intent
Keyword
Research
We find high-converting, local keywords your competitors are missing.
- Intent-based keyword selection
- Negative keyword filters to block junk clicks
- Competitive analysis to outsmart the big guys
Convert Clicks to
Customers
Ad Copy & Landing Pages
We write clear, compelling ads and help you optimize your landing pages to turn clicks into action.
- High-CTR ad copy that matches searcher intent
- Call-focused copy for services that drive phone calls
- Landing page guidance or creation (if needed)
Smarter Spending
Campaign Management
You won’t burn through budget with us. We manage everything and send clear reports.
- Ongoing optimization & bid adjustments
- Geo-targeting to focus your budget locally
- Transparent analytics and lead tracking
Why Paid Ads Work Best with The Funk Formula™
Paid ads alone aren’t magic—but pair them with strong SEO and retargeting, and you’ve got a marketing engine that works while you sleep. That’s why every ad campaign we run plugs into The Funk Formula™—our full-funnel growth system that helps local businesses get found, get chosen, and grow.
our work inspires smiles
Growing Your Business Shouldn’t Be Complicated, We Make It Simple.
We make sure every dollar you spend turns into real business growth—not just empty clicks. We take the guesswork out of digital marketing, so you can focus on running your business.
Here’s how we work together to get you more leads and sales:
Step 1
Book a Free Call
We’ll start with a conversation—learning about your business, your goals, and what’s working (or not working) in your marketing.
Step 2
Custom Marketing Plan
We’ll analyze your current online presence and recommend the best approach—whether it’s Meta Ads, Google Ads, SEO, or a combination of strategies—to get you real results.
Step 3
Launch, Optimize & Grow
We handle the heavy lifting while keeping you in the loop. Through ongoing optimization and expert support, we make sure your marketing keeps working—so your business keeps growing.
What our happy customers are saying
“I have been working with Marsha for several months now, and I couldn’t be happier! Before Marsha, I was struggling to generate new business. I was strictly relying on referrals and wasting money on Facebook ads that weren’t getting me anywhere. I am now getting consistent leads that are turning into clients! My schedule is almost booked now! Marsha’s easy to work with and truly cares about my success. ”
ERIC SULTZERFiitME
"I made the huge leap to incorporate Facebook ads into our marketing plan. Never having invested money in ads before I was unsure not only about the process but also the risk of investment. Our goal at the time was to double our sales. Marsha was a big part of our FB Ads manager team in those early days and was a pivotal part of our most successful launch ever in which we saw a $27 product bring in over 1.4 million in revenue over an 18 month period. At the end of that campaign we had increased our sales by 400% and our mailing list by 40000."
TRACY VERDUGOARTIST, AUTHOR AND TEACHER
"My favorite part about working with Marsha, was Feeling supported, and like someone is looking out for me in an area when I don't know enough to make educated decisions myself.
Having an expert take care of your community growth frees up SO much time for a business owner to do what they're actually good at. If you try and grow via FB without using someone who really knows their stuff, you're very likely wasting time, energy, AND money. And working with someone you trust (like Marsha) is crucial."
BRITT BOLNICKIN ARMS COACHING
“From the moment I first met Marsha, I knew that she had the unique combination of technical expertise and marketing forte to turn my need for professional prospecting into a fully automated and self-sustaining process that it now is. Thank you Marsha for your exceptional service, and for helping to simplify a very technical undertaking into a pleasant one”.
JAN PINNINGTONHEALTHY HANDS COOKING Get Found. Get More Leads. Grow Your Business.
Give us a few minutes, and you’ll never have to worry about your marketing again.
We help small businesses get in front of the right people at the right time with SEO, Paid Ads, and local marketing strategies that actually bring in leads—without wasted ad spend or guesswork.
Located in Westerville, Ohio, and serving businesses across Columbus, Ohio, and beyond—including international clients.